The Operative (2000)

Examining The Operator-Operator Franchise Model-Aarkstore Enterprise

Operator-operator franchises in the mobile telecoms industry are not new. Leading players have licensed their brand or branded products to other market players for more than ten years. Vodafone remains, by far, the chief advocate and promoter of the franchise model. However, while the model has its merits, other mobile operator groups have refrained from embarking on widespread operator-operator franchising activity. In this report, we examine the benefits and challenges of the franchise model and evaluate the value it brings.

Table of Contents :

Executive summary
In a nutshell
Ovum view
Franchise models in the mobile industry
Franchises: an overview
Comparison of M&A versus franchise
Different types of franchise in the mobile industry
Operators and their franchise partners
Strategic drivers and challenges of franchises
Strategic drivers
Franchisor
Franchisee
Risks and challenges
Franchisor
Franchisee
Justification for franchises
The broad rationale
The reputation factor
The ‘acquired expertise’ factor
The scale factor
Scorecard for the franchise model
Impact on sustainable competitive advantage
Impact on competitive flexibility
The allure of cheaper roaming
Suitability for single-market operators
The future of franchises
Is it still relevant?
Vodafone case study
Overview
Benefits of the partnership
Risks

List of Tables
Table 1: and their franchise footprint (1 January 2010)

List of Figures
Figure 1: The M&A – franchise spectrum
Figure 2: Franchise models in the mobile telecoms industry
Figure 3: Justifying franchise deals
Figure 4: Subscriber market share in Singapore (2000 – 2Q09)
Figure 5: Subscriber market share in Hong Kong (2000 – 2Q09)

Operator-operator franchises in the mobile telecoms industry are not new. Leading players have licensed their brand or branded products to other market players for more than ten years. Vodafone remains, by far, the chief advocate and promoter of the franchise model. However, while the model has its merits, other mobile operator groups have refrained from embarking on widespread operator-operator franchising activity. In this report, we examine the benefits and challenges of the franchise model and evaluate the value it brings.

For more information please visit:

http://www.aarkstore.com/reports/Examining-the-operator-operator-franchise-model-38161.html

PH.NO. 919272852585

About the Author

Aarkstore Enterprise press@aarkstore.com http://www.aarkstore.com

The Operative : No One Lives Forever PC Gameplay Video

What Planet Are You From? $9.99 ...

What Planet Are You From? $2.99 ...

Serenity (Collector's Edition) $17.99 Serenity offers perfect proof that Firefly deserved a better fate than premature TV cancellation. Joss Whedon's acclaimed sci-fi Western hybrid series was ideally suited (in Browncoats, of course) for a big-screen conversion, and this action-packed adventure allows Whedon to fill in the Firefly backstory, especially the history and mystery of the spaceship Serenity's volatile and traumatized stowa...

Tru Form 20-30 Ex-Wide Calf XXL/XXXL Knee Lngth Stockings Closed Toe, Available in 2XL or 3XL EW Style 2000 / 3000 Surgical Weight 20-30 and 30-40 mmHg Surgical Support Knee Length Stockings; Open or Closed Toe; Beige OnlyEspecially designed for XXL and XXXL sizes and extra wide calf sizes. Available in 20-30 and 30-40 compression. Fits calf sizes up to 24". Extremely hard to find in any retail setting. Similar to our regular surgical styles in construction. Caution, these products are not...

1000 Watt Power Inverter with Built-in Charger, 12V DC to 110V AC 1000/2000 Watt Power Inverter with Built in Charger Function* 100% Excellent quality.* Power Express Brand (same factory as Coleman) * Unit in a Power Express factory beautiful/colorful gift box * AC power cord (included)* The dual power inverter with charger is the combination of inverter and battery charger. They are ideal for places or homes whereby the power supply from the power plant is cons...